Picnic Time knowledge base

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====== Picnic Time® Family of Brands Style Guide ======
==== Download PDF ====
  * [[http://info.picnictime.com/lib/exe/fetch.php?media=2015_styleguide.pdf|2015-2016]]
  * 2017 FIXME
==== Name Guide ====
Please see the corrected format below for the new brand names and the shortcuts for creating the TM and R marks and the en dash (–).
=== Format ===
All caps for brand name/™or® symbol/–/a Picnic Time brand (no spaces before or after the en dash (–)
  - LEGACY®–a Picnic Time brand
  - TOSCANA™–a Picnic Time brand
  - ONIVA™–a Picnic Time brand
  - PICNIC TIME®
=== Other “rules” ===
  * Whenever you use the brand it should have the trademark (™) or registered trademark (®) on packaging or publications.
  * The icons alone do not need it as we did not trade mark the logos.
  * If you are referring to the brands in a sentence, you don’t need to add the TM or R.
=== Shortcuts ===
  * Alt + 0153: ™….trademark symbol
  * Alt + 0174:®….registered trademark symbol
  * CTRL + Minus: –….en dash

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