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| ====== Picnic Time® Family of Brands Style Guide ====== | ====== Picnic Time® Family of Brands Style Guide ====== | ||
| ==== Download PDF ==== | ==== Download PDF ==== | ||
| - | * [[http://info.picnictime.com/lib/exe/fetch.php?media=2015_styleguide.pdf|2015-2016]] | + | * [[http://info.picnictime.com/lib/exe/fetch.php?media=styleguide2018.pdf | 2017-2018]] |
| - | * 2017 FIXME | + | |
| ==== Name Guide ==== | ==== Name Guide ==== | ||
| Please see the corrected format below for the new brand names and the shortcuts for creating the TM and R marks and the en dash (–). | Please see the corrected format below for the new brand names and the shortcuts for creating the TM and R marks and the en dash (–). | ||
| === Format === | === Format === | ||
| All caps for brand name/™or® symbol/–/a Picnic Time brand (no spaces before or after the en dash (–) | All caps for brand name/™or® symbol/–/a Picnic Time brand (no spaces before or after the en dash (–) | ||
| - | - LEGACY®–a Picnic Time brand | + | * LEGACY®–a Picnic Time brand |
| - | - TOSCANA™–a Picnic Time brand | + | * TOSCANA™–a Picnic Time brand |
| - | - ONIVA™–a Picnic Time brand | + | * ONIVA™–a Picnic Time brand |
| - | - PICNIC TIME® | + | * PICNIC TIME® |
| === Other “rules” === | === Other “rules” === | ||
| * Whenever you use the brand it should have the trademark (™) or registered trademark (®) on packaging or publications. | * Whenever you use the brand it should have the trademark (™) or registered trademark (®) on packaging or publications. | ||