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====== Picnic Time® Family of Brands Style Guide ====== | ====== Picnic Time® Family of Brands Style Guide ====== | ||
- | * 2015-2016 | + | ==== Download PDF ==== |
- | * 2017 FIXME | + | * [[http://info.picnictime.com/lib/exe/fetch.php?media=styleguide2018.pdf | 2017-2018]] |
+ | ==== Name Guide ==== | ||
+ | Please see the corrected format below for the new brand names and the shortcuts for creating the TM and R marks and the en dash (–). | ||
+ | === Format === | ||
+ | All caps for brand name/™or® symbol/–/a Picnic Time brand (no spaces before or after the en dash (–) | ||
+ | * LEGACY®–a Picnic Time brand | ||
+ | * TOSCANA™–a Picnic Time brand | ||
+ | * ONIVA™–a Picnic Time brand | ||
+ | * PICNIC TIME® | ||
+ | === Other “rules” === | ||
+ | * Whenever you use the brand it should have the trademark (™) or registered trademark (®) on packaging or publications. | ||
+ | * The icons alone do not need it as we did not trade mark the logos. | ||
+ | * If you are referring to the brands in a sentence, you don’t need to add the TM or R. | ||
+ | === Shortcuts === | ||
+ | * Alt + 0153: ™….trademark symbol | ||
+ | * Alt + 0174:®….registered trademark symbol | ||
+ | * CTRL + Minus: –….en dash | ||
+ | |||
+ |